Foyendagen
Where Tradition Meets Innovation
Event Brand Identity
Background
Foyen Day is an annual event that brings together professionals from the construction, real estate, energy, environmental, and legal sectors to explore the future of urban development and societal transformation.
Challenge
Create a modern and distinctive brand identity for Foyen Day — an event rooted in legal expertise but focused on innovation. The branding needed to bridge tradition with forward-thinking perspectives, and position Foyen as a leading voice in the future of society-building.
Approach
We developed a bold, digital-first visual identity, combining clean typography, a dynamic color system, and flexible design guidelines. The branding was crafted to scale across all event touchpoints — from stage design and presentations to communication and marketing.
Outcome
A strong and contemporary brand expression that elevates Foyen Day into a visionary industry platform. The identity builds credibility, inspires engagement, and reinforces Foyen as a key driver of innovation within construction, real estate, energy, environment, and law.
